Tuesday, January 27, 2015

Heart Evangelista: Ready for her Closeup

A mere two weeks away from her wedding day, it's not hard to imagine that there are a million and one things that are going on in Heart Evangelista's mind. Wedding preparations. Honeymoon planning. Family reunions. (Eep! She admits that she hopes to see her mother and father (reportedly still a bit disappointed with the engagement) at the church and reception.) But during the Closeup Diamond Attraction launch at the art-deco inspired Blackbird restaurant, she looked nothing less but calm, cool and confident.

With a dazzling smile that can easily launch a thousand ships, Heart proudly shares her newest role in the Closeup family as its ambassador for Closeup Diamond Attraction, one of the 2015 best beauty picks that promises brilliant pearly whites in an instant. (She first joined the Closeup family 11 years ago when she teamed up with TV heartthrob John Prats.)


"I'm so glad to have Closeup Diamond Attraction in my beauty arsenal, because it highlights my smile. Nothing compliments your overall look better than a dazzling white smile, because it gives you that boost of confidence and it completes your total look," she shares with host Teresa Herrera. "A smile is your best accessory!" she exclaims as she turns to her groom Sen. Chiz Escudero, who nods in agreement.

Closeup Diamond Attraction is available in all leading supermarkets
Inspired by the latest technologies in cosmetic dentistry, the toothpaste formula works by utilizing Blue Light Technology, which is activated through a blue covarine foam, that neutralizes the yellow tones on teeth, instantly making teeth look whiter and brighter," shares renowned cosmetic dentist Dr. Cecile Infantado.

She adds:" And unlike other whitening treatments available in the market (a trip to the dentist for this particular treatment can cost anywhere from P15,000 to P25,0000), Closeup's Diamond Attraction is easy on the pocket and is safe for everyday use. And added benefit, there's no annoying teeth sensitivity (pangingilo) that usually comes with the typical whitening treatments."


Tips for a fresh, radiant look
By celebrity makeup artist Xeng Xulueta

1. To instantly transform accentuate your eyes, create the perfect brow with K-Palette's Real Lasting Eyebrow Liner. Strong brows add structure and easily removes years from your face.
2. Brighten your pearly whites with a quick brush using Closeup's Diamond attraction.
3. To make your smile even brighter, add a dash of ruby on your pout. Darker shades like pantone's color of the year, Marsala, or NARS 'velvet matte lip pencil in Dragon Girl will instantly make your smile pop out.









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